Google was questioned on Bluesky about hreflang tags potentially being ignored, showing a Belgian-French page in France. John responded, “I suspect this is a “same language” case where our systems just try to simplify things for sites.” I have addressed this in previous podcasts and on Hreflang Builder the challenge… Read more: How Google Handles Canonicalization of Same-Language Duplicate/Near-Duplicate Pages
We had a podcast listener ask us if we thought Google had stopped supporting hreflang as the hreflang implemented during a recent re-platforming was not yet working, and his Dev team was only willing to support it if it worked. He further asked what he should do to get Google… Read more: If Hreflang were to go away, what should a multinational business do?
Many in the international search community have proposed a roundtable for several years to discuss challenges with internationalized content and websites. The challenges are more than indexing and ranking in local market SERPs; they include understanding language and target markets by search engines and managing datasets globally vs. locally, IP… Read more: Search Engine Internationalization Roundtable
In a LinkedIn post, Gary Illyes indicated SEOs are frustrated with hreflang and is seeking suggestions for alternative methods. So I thought I would provide alternate HREFLang answers. Gary has been asking for this for several years, and most of the alternate solutions presented at various conferences and sidebar conversations… Read more: Alternatives to Hreflang Attribute
