About US
International Web Mastery helps organizations improve the effectiveness of their global web presence through practical consulting, training, and guidance.
We specialize in Web Effectiveness Consulting for companies that need their websites to perform better across markets, languages, regions, and search engines. Our work focuses on helping teams understand what is working, what is limiting performance, and how to create clearer, more effective digital experiences for international audiences.
Our consulting blends international web marketing, technical SEO, global SEO strategy, and web governance. We help organizations align their web resources across markets, improve search visibility, and make better decisions about structure, localization, content, and implementation.
A core area of our expertise is HREFLang and international SEO. Many global websites struggle with incorrect, incomplete, or misunderstood HREFLang implementation. International Web Mastery helps teams understand how HREFLang works, when it matters, and how to apply it correctly across multilingual and multi-regional websites.
We also provide training and educational resources for marketers, SEO professionals, web teams, and organizations that want to build stronger internal capabilities. Our courses and insights are designed to turn complex international SEO concepts into practical steps that teams can apply with confidence.
International Web Mastery is led by experienced global search and digital marketing professionals who have helped multinational organizations improve website reach, manage international SEO challenges, and create more effective web strategies.
Our mission is simple: to help organizations master the complexity of international websites and turn their global web presence into a stronger, more effective business asset.
MEET OUR TEAM
Bill Hunt
Global Strategy | Advisor | Investor | Founder | Bestselling Author
I have spent the last 25 years working on the websites of some of the largest multinationals helping them maximize their reach using search engines and other digital marketing means. I am now applying those methods to any business.
https://bisandigital.com/
https://www.billhunt.com/
Bill Scully
International SEO Strategist and Digital Marketer
BIll Scully is an International SEO Strategist and Digital Marketer at Digital Marketing Fuel, LLC, and Podcast Host boasting over 20 years of experience. He excels in consulting, managing, and executing international digital marketing SEO strategies within matrix organizations, driving profits by increasing traffic and online conversions. As a consultant, Bill transforms ideas and budgets into tangible outcomes.
https://www.digitalmarketingfuel.com
https://billscully.com